A GEO agency makes a brand mentioned, cited and correctly represented in the answers of generative AI engines (ChatGPT, Gemini, Perplexity, Claude, Copilot, DeepSeek). Vextoo Geo Agency does it with the four-step Neural Visibility Loop: SCAN (audit), BUILD (bot access, schema, entity consistency), WRITE (citable content) and MEASURE (monthly citation share).
What exactly does a GEO agency do?
An AI engine answers from two sources: what the model learned in training and the pages it retrieves from the web at answer time. A GEO agency makes your brand findable, understandable and trustworthy in both channels. In practice that is six workstreams:
- Visibility audit: target questions are asked one by one in 6 engines; who gets named and which URLs are cited is logged (Neural Visibility Audit).
- Bot access: we verify
OAI-SearchBot,PerplexityBot,Claude-SearchBot,BingbotandGooglebotcan reach your pages and publishllms.txt(AI crawler guide). - Entity consistency: brand name, address, service definitions and founder details made identical across your site, Google Business Profile and directories (entity SEO).
- Structured data: Organization/LocalBusiness, Service, FAQPage, Article and BreadcrumbList markup — only for facts actually on the page (schema guide).
- Citable content: the customer’s question becomes the H2, the answer comes in the first paragraph, comparisons go in tables, claims carry sources (citable content).
- Measurement: the same question set is re-asked monthly; citation share, recommendation position, sentiment and source coverage are reported (measurement guide).
How does the Neural Visibility Loop work?
- 01 · SCAN
Audit and baseline
A 30–150 question set specific to your category is asked in 6 engines. The output is a status report, not a sales deck: where you are missing, who is present, and which source is why.
- 02 · BUILD
Technical and entity foundation
robots.txt and bot access, server-rendered content, schema,
llms.txt, sitemap/IndexNow, Google Business Profile and directory consistency. - 03 · WRITE
Citable content and authority
Pages written for missing questions, existing pages rebuilt in Q&A form, and verifiable mentions pursued in trade media and list articles.
- 04 · MEASURE
Monthly measurement and correction
The same questions are asked again. What works is scaled, what doesn’t is dropped; next month’s priorities come from data.
How is GEO different from SEO — do they run together?
| Dimension | SEO | GEO |
|---|---|---|
| Goal | Top position in search results | Named/recommended source inside an AI answer |
| Unit of measure | Rank, impressions, clicks | Citation share, recommendation position, source coverage |
| Content unit | Page | Paragraph, definition sentence, table row |
| Trust signal | Backlinks | Consistent entity data + third-party mentions |
| Technical focus | Crawlability, speed, internal links | AI bot access, schema, readability without JS |
GEO does not replace SEO; it is built on top of it. ChatGPT search and Copilot rely on search indexes when they retrieve sources, and Google’s AI Overviews draw directly on Google’s index. A page that isn’t indexed can’t be cited. Full comparison: GEO or SEO?
Who is GEO a good fit for?
If at least two of these are true, it is time to invest in GEO:
- Customers research for days before deciding (clinics, law, B2B software, education, high-ticket e-commerce).
- You rank on Google, but ask ChatGPT the same question and other names come up.
- Pricing, scope, process or team details are scattered, locked inside images or missing.
- You run several branches, services or languages and your listings disagree with each other.
- You can’t measure what your current SEO work does on the AI side.
How do we measure success?
| Metric | What it tells you | How it’s collected |
|---|---|---|
| Citation share | Share of target questions where you are named | Fixed question set × 6 engines, monthly |
| Recommendation position | Where you appear in recommended lists | Answer text analysis |
| Sentiment score | How you are described: positive, neutral, wrong | Answer text analysis |
| Source coverage | Which of your URLs are cited | Citation links, Bing Webmaster AI Performance |
| AI-referred traffic | Visits and leads from AI answers | GA4 referral sources (guide) |
What should you look for in a GEO agency?
In a new discipline, promises are cheap and proof is scarce. Ask every agency — including us:
- Which questions, which engines, how many repeats do you measure? Can I see the question set?
- Do you “guarantee #1 in ChatGPT”? (Walk away if yes — nobody can guarantee an engine’s answer.)
- How is your own site’s bot access, schema and
llms.txt? Check with our GEO Readiness Check. - Does the report only show wins, or also “what we stopped and why”?
Full checklist: How to choose a GEO agency
Frequently asked questions
01What does a GEO agency do?
It manages the technical foundation (bot access, schema, entity consistency), citable content and third-party mentions so your brand is named in the answers of AI engines like ChatGPT, Gemini, Perplexity, Claude, Copilot and DeepSeek — and measures the result monthly with a fixed question set.
02Is there a GEO agency in Türkiye that works in English?
Yes. Vextoo Geo Agency is based in Istanbul and runs GEO, AEO and SEO work in Turkish and English, remotely for clients in Türkiye and abroad.
03Do you guarantee we will appear in ChatGPT?
No. AI answers are produced inside closed systems run by the engine owners; no agency can guarantee an answer. We guarantee the work, the timeline and the measurement method, and we document every month’s result.
04We already have an SEO agency — do we need a GEO agency?
Yes, if your SEO agency doesn’t measure your citation share in AI engines or work on entity consistency, bot access and question-led content architecture. The two can work together; we share the same question set with your SEO team.
05How long does GEO take to show results?
Technical fixes finish in the first 2–6 weeks. Measurable change in answers usually appears in months 3–4, category impact from month 6, depending on competition, current infrastructure and engine update cycles.